Double Dominance, Inc. ..About Steve Grossman

Steve Grossman, creativity consultant, is an inventor and former head of basic research in new product development for a Fortune 500 corporation. He has taught, trained, and consulted in corporate innovation, creativity and problem solving since 1982. Steve holds several patents, including one for Cottenelle Bathroom Tissue. Steve is the author of Innovation, Inc.: Unlocking Creativity in the Workplace (1988) and numerous articles in trade and academic journals, including Success Magazine and Industry Week. These articles addressed creativity, problem solving, innovative corporate thinking, and other related topics.

Steve is on the faculty of the Creative Institute of Buffalo and is also on the faculty of the University of Connecticut Gratuate Program. He has taught in the graduate schools of Antioch and Temple University as well as consulted with and presented programs at the Wharton School of the University of Pennsylvania. He has appeared on television and radio discussing the relationship of creativity to problem solving and organizational innovation. He was the keynote speaker at the 4th International Symposium on Innovation in Quebec City.

Double Dominance, Inc. was founded by Steve Grossman in 1982 as a consulting company to help businesses capitalize on their own human potential to develop a successful, innovative business culture. Double Dominance has helped companies focus and align the creative energies of their associates to generate and successfully implement high-value marketplace ideas. Steve Grossman's belief is that evaluation and decision making are key creative factors for business success.

How to Provide a Culture that Fosters Innovation

"Innovation is defined as a unique idea implemented profitably." But while the creative idea itself may come from a single individual, its successful implementation depends on the dedication and resourcefulness of a host of others in the business environment, some of whom might be quite distant from the idea's parent either physically or emotionally, says Steven Grossman, President of Double Dominance, an internationally known contributor to the field of creative leadership. Steve has taught, trained and consulted on innovation and creativity for the past 20 years. He amassed numerous awards

and patents when a phyicist and director of new product research for a Fortune 200 company. Keynoter at an international Symposium on Innovation in Quebec City, he is also author of many papers on the relationship between creativity and technical problem solving as well as co-author of Innovation,Inc., a book about unlocking creativity in the workplace, used extensively at large corporations like Proctor and Gamble. Companies and groups with whom Grossman has worked, including: NASA, IBM, Johnson and Johnson, Bell Communications, Sherwin-Williams, SmithKline Beecham, chase Manhattan Bank, the City of Philadelphia and the Society for Insurance Research.